Wednesday, March 13, 2013

Top 10 Ways to Use Facebook's News Feed for Professional Growth

Need to find interesting content, but don't have a lot of time?

Need to keep up with news or your field?


Attribution: By Enoc vt (File:Botón Me gusta.svg) [Public domain], via Wikimedia Commons

Let Facebook curate content for you!

Here are some suggestions for using Facebook's "Like" button to facilitate your professional growth or manage your social media presence.

1. Local News Organizations

By liking local news organizations, you will stay on top of what's happening in your area and how you or your organization can participate in local activities.

2. Favorite Authors

Authors are thinkers and provide valuable perspective, even if outside your field.  However, only Like or Share content consistent with your personal or professional brand.

3. Businesses in your field

Keep up with your competitors.

4. Industry leaders

Know what leaders in your field think.

5. Volunteer organizations

Volunteer organizations provide a variety of opportunities to serve your local community.

6. Personal Growth Speakers/Authors

Need to provide some encouragement or inspiration.  Liking people in this group will provide ample opportunities to like or share inspirational messages.  These posts will keep you motivated as well.

7. National News Organizations

Keep up with the national news, particularly as it relates to your field.

8. News Magazines

Industry magazines are also a great source of content from which to learn and share.

9. Industry organizations

Are you a member of an industry organization?  Chances are that your organization has a Facebook page.  Like the organization to keep up to date with organization updates and developments in your industry.

10. Customers

This is particularly valuable if you or your organization serves the needs of other organizations. This will help you better understand the needs of your customers.  Also, you can foster relationships with customers by liking, commenting, and sharing their content.


Simply put, giving others a Thumbs Up on Facebook may result in others giving you a literal Thumbs Up for your work.

No comments:

Post a Comment